Armenia – Twenty lucky Ka-Cebuanas from the United Arab Emirates won an all-expense paid trip to Armenia, through Cebuana Lhuillier’s latest promo, Da Best Ka Summer, together with Tag 91.1, the leading Filipino radio station in the UAE. Cebuana Lhuillier clients from the UAE who sent money to their loved ones in the Philippines during the summer months were qualified to join the promo.
During their 4 night, 3 day stay in Armenia, winners had a chance to visit tourist attractions such as the Mother Armenia Monument, Cafesjian Museum, Genocide Memorial, Republic Square, Underground Tavern, Mount Teghenis, Lake Sevan, Sevan Monastery, Geghard Monastery and Garni Temple. Cebuana Lhuillier representatives and Tag 91.1’s disc jockeys Chickay, Bob Kebab and DJ Blue Bird also joined the trip, as well as front liners from partner remittance centers like Al Falah Exchange, Al Fardan Exchange, Al Ghurair Exchange, and Index Exchange.
Through this promo, Cebuana Lhuillier aims to expand its presence and influence through its partners in the UAE, as well as to strengthen relationships with front line agents to improve the Cebuana Pera Padala transactions, in line with CLSC’s strategy and directive of its Senior Executive Vice President, Philippe Andre D. Lhuillier.